Relationship of Customer Relationship Learning to Service Quality of Regional Development Banks

Bibliographic Information
Journal	Journal of Asian Multicultural Research for Economy and Management Study
Title	Relationship of Customer Relationship Learning to Service Quality of Regional Development Banks
Author(s)	Aji, Bondan Seno, Ujianto Ujianto, Mulyanto Nugroho
Volume	2
Issue	2
Year	2021
Pages	40-45
DOI	10.47616/jamrems.v2i2.108
Full Text
URL	Link
Keywords	Customer Relationship Learning, Service Quality, Bank
Chicago 16th	Aji, Bondan Seno, Ujianto Ujianto, Mulyanto Nugroho. "Relationship of Customer Relationship Learning to Service Quality of Regional Development Banks." Journal of Asian Multicultural Research for Economy and Management Study 2, no. 2 (2021).
APA 6th	Aji, B. S., Ujianto, U., Nugroho, M. (2021). Relationship of Customer Relationship Learning to Service Quality of Regional Development Banks. Journal of Asian Multicultural Research for Economy and Management Study, 2(2).
MHRA	Aji, Bondan Seno, Ujianto Ujianto, Mulyanto Nugroho. 2021. 'Relationship of Customer Relationship Learning to Service Quality of Regional Development Banks', Journal of Asian Multicultural Research for Economy and Management Study, 2.
MLA	Aji, Bondan Seno, Ujianto Ujianto, Mulyanto Nugroho. "Relationship of Customer Relationship Learning to Service Quality of Regional Development Banks." Journal of Asian Multicultural Research for Economy and Management Study 2.2 (2021). Print.
Harvard	AJI, B. S., UJIANTO, U., NUGROHO, M. 2021. Relationship of Customer Relationship Learning to Service Quality of Regional Development Banks. Journal of Asian Multicultural Research for Economy and Management Study, 2.

Journal of Asian Multicultural Research for Economy and Management Study Volume 2 Issue 2 Contents

Global Economic Policy Response in Asean Welcomes Changes in Market Behavior Towards the New Normal Covid-19 Vaccine: Global Stock Market “Game Changer” The Pandemic Era Digital Economy: Youth Challenges in Social Media Marketing Effect of Compensation, Quality of Work Life on Performance Cryptocurrency Business Covers the Psychological Impact of the Business Market on the Youth Segment Relationship of Customer Relationship Learning to Service Quality of Regional Development Banks

Abstract

This study aims to analyze the relationship between customer relationship learning and service quality at Bank Pembangunan Daerah Jawa Timur Plc, Surabaya Region. This research uses quantitative methods with a descriptive research approach. The population was 1,329 savings customers in 10 locations of the Bank Pembangunan Daerah Jawa Timur Plc network in the Surabaya region, representing the eastern, western, northern and southern regions of Surabaya with 307 respondents.The results showed that customer relationship learning had an effect on the quality of PT Bank Pembangunan's service. The area of East Java Plc in the Surabaya area, this shows that with a customer relationship learning strategy, it will be able to increase service quality. Service quality is the totality of the characteristics of goods and services that demonstrate its ability to satisfy customer needs.